Tommy Hilfiger welcomes Korean actor Kim Soo Hyun as their newest global ambassador flaunting the brand's Fall / Winter 2021 collection. The "It's Okay to Not Be Okay" star effortlessly flaunts his boy next door charm sporting comfortable yet iconic essentials from the American fashion brand.
Named Tommy X KimSooHyun, the brand described the South Korean heartthrob as a "positive person who always greets the future with a smile in her work, leisure, and life." The upcoming men's campaign will be available for Tommy Hilfiger online and in their physical stores globally in mid-September.
According to local media outlets, the Hallyu star expressed his gratitude for being selected as the brand's new ambassador. "It is an honor to collaborate with such a wonderful heritage brand. Please look forward to creating great content with Tommy Hilfiger in the future as we support Tommy Hilfiger's journey towards sustainability," he mentioned.
At the same time, the fashion brand's founder and principal designer, Tommy Hilfiger, recognized the 33-year-old actor's massive contribution to the Korean wave by stealing the hearts of women with his impressive acting skills and charm.
"Collaborating with pop culture icons has always been an important part of the brand's legacy. Kim Soo Hyun's energetic spirit brings positive and fresh changes to this collection," the brand's founder explained as obtained by the outlet.
Apart from Tommy Hilfiger's Fall / Winter 2021 Collection, the "My Love from the Star" actor will also participate in the brand's global campaign "Pass the Mic," slated to be released on September 21.
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