Tottenham star Son Heung-min is the new ambassador for Calvin Klein. The South Korean will promote the brand's Underwear line in Asia. “As a longtime fan of the brand, I am thrilled to be representing Calvin Klein Underwear in my home country.
Calvin Klein products have had a special place in my wardrobe for years, so our partnership is a natural fit. Like so many people around the world, I am constantly inspired by the brand’s iconic campaigns, so to be the face of one is both exciting and surreal,” said Son Heung-min.
Among the styles the player will represent is the Embossed Icon, made with recycled materials and maintaining the brand's commitment to sustainable fabrics that don't compromise on comfort.
A star on the field, Son Heung-min is also becoming an icon in sports marketing. In addition to launching his own brand that will cover several segments, such as clothing, drinks, restaurants and sports management, he is also an ambassador for TUMI and Burberry.
Post a Comment