Apple unveiled iPhone 12 and iPhone 12 mini with 5G technology, ushering in a new era for the world’s best smartphone.
The newly designed iPhone 12 models feature expansive edge-to-edge Super Retina XDR displays for a brighter, more immersive viewing experience, and a new Ceramic Shield front cover, providing the biggest jump in durability ever on iPhone.
The Apple-designed A14 Bionic, the fastest chip in a smartphone, powers every experience on iPhone 12, and coupled with an advanced dual-camera system, delivers meaningful new computational photography features and the highest quality video in a smartphone. iPhone 12 models also introduce MagSafe, offering high-powered wireless charging and an all-new ecosystem of accessories that easily attach to iPhone.
“The arrival of 5G marks the beginning of a new era for iPhone and we’re thrilled to bring these impressive new capabilities to our customers with iPhone 12 and iPhone 12 mini,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “We’re once again pushing the boundaries to deliver incredible computational photography advancements, Super Retina XDR displays, and the biggest leap in durability in iPhone history with the new Ceramic Shield front cover. Available in two great sizes, iPhone 12 and iPhone 12 mini take design to a new level in a new form factor that’s as beautiful as it is durable, and makes it easier than ever for customers to find the perfect iPhone to fit their lifestyle.”
iPhone 12 and iPhone 12 mini smartphones will be available in five beautiful aluminum finishes, including blue, green, black, white, and (PRODUCT)RED. Pre-orders for iPhone 12 begin Friday, October 16, with availability beginning Friday, October 23. iPhone 12 mini will be available for pre-order beginning Friday, November 6, and in stores beginning Friday, November 13.
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