BLACKPINK's JENNIE officially returns with a solo single titled " Like JENNIE ", a song that is not only a showcase of her musicality, but also a strong statement of identity. Released in March 2025, this song is a new chapter in her solo journey, marking her transformation from an idol to a soloist who does not hesitate to carve her own unique mark.

“Like JENNIE” carries a strong hip-hop and electronic pop feel from the very first second. The song’s arrangement is composed with a dynamic rhythm, a pounding beat, and a touch of synth that creates a stylish urban atmosphere. There is no complex exploration of tones, but it is in this simplicity that the song finds its power—a clear, concise, and confident statement. 

Lyrically, the song is a reflection of Jennie’s long-standing image and influence in the music and fashion industry. Verses like “Who wanna rock with Jennie? / Keep your hair done, nails done like Jennie” reinforce the narrative of character dominance and consistency in building a public persona. 

“Like JENNIE” is a song about self-acceptance—about being someone who inspires without having to explain too much. Jennie's vocals in this song are sharp yet controlled. Not relying on high vocal techniques or a wide range of notes, but instead choosing an intimate and straightforward approach. 

The pronunciation of the lyrics tends to have a spoken-word feel with a slight layer of subtle autotune, creating a futuristic impression but still easy to digest. This is a vocal style that does not try to show off technical abilities, but rather conveys the message precisely and effectively. 

The visual music video for “Like JENNIE” reinforces the song’s message with a cinematic concept that depicts a glamorous, futuristic, and authoritative side. The color palette is dominated by shades of ruby ​​red, black, and metallic silver—emphasizing a luxurious and confident aura. 

The minimalist yet sharp wardrobe choices, as well as Jennie’s never-losing appearance, make this song not only sound, but also look like a visual manifestation of the power of personality. The song’s relatively short duration, a little over two minutes, may feel a bit too short for some listeners. 

However, this creates the impression that “Like JENNIE” is a short statement that is full of impact. The song does not try to please everyone, but rather confirms the characteristics of the artist who knows exactly what she wants to say—without any fuss. Thematically, “Like JENNIE” can be called a modern anthem for self-empowerment. 

The song encourages listeners to recognize their own worth, celebrate their uniqueness, and not rely on external validation. In the context of a K-pop industry that often emphasizes visual and attitude uniformity, the song comes across as a subtle form of resistance—that confidence and strong character can be major selling points. 

In terms of production, the song feels neat, clean, and consistent from start to finish. Transitions between sections run smoothly without any awkward pauses. Although it doesn't display significant changes in dynamics, the song's atmosphere still manages to maintain intensity and appeal throughout its duration. 

“Like JENNIE” also symbolizes the maturity of an artist who is no longer trapped by mass expectations. Through this song, Jennie appears as a figure who is sovereign over her own narrative—both as a musician and a cultural icon. 

She does not just sing about herself, but reshapes the image of “Jennie” in the most original and authentic version. In conclusion, “Like JENNIE” is a song that displays a strong blend of aesthetics, energy, and character. This song is suitable for listeners who like music with a clear and direct message, without losing the artistic element. 

It is not an exaggeration to say that “Like JENNIE” is a perfect representation of an artist who knows who she is, and is not afraid to show it to the world. With its bold, minimalist, and controlled style, “Like JENNIE” marks a milestone in Jennie’s solo journey—a song that speaks to the power of silence, and the authentic influence that comes from within.

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