BABYMONSTER is really going strong with their latest music video, "DESERVE." Released at the end of October 2026, the YG Entertainment artist's latest comeback video has already set a YouTube record.
The music video for "DESERVE" reached 100 million views early Wednesday morning (November 4, 2026), making it the fastest K-Pop group music video to reach this milestone in 2026. It took BABYMONSTER 11 days and 13 hours to reach the record.
The number of plays on Google's video site even beat their own record for the song CHOOM. DESERVE is BABYMONSTER's 14th music video to reach 100 million views throughout their career. Almost all of Ahyeon and her friends' singles are consistently streamed on YouTube!
The songs include (in order of 100 million views on YouTube) BATTER UP, Stuck In the Middle, SHEESH, FOREVER, DRIP, CLIK CLAK, HOT SAUCE, WE GO UP, Really Like You, PSYCHO, CHOOM, SUGAR HONEY ICE TEA, and I LIKE IT. As of 9:07 a.m. WIB on Wednesday, the MV for DESERVE has been viewed a total of 102,635,555 times.
"DESERVE" is BABYMONSTER's first ballad single after a string of upbeat singles they released throughout the year. The music video is dramatic, featuring explosions, fire, and the members singing and dancing emotionally in the streets.
The song DESERVE was written and composed by CHOICE37, LP, Jared Lee, Jared Lee, Ned Houston, Sonny, LIL G, and YG. This track is perfect for those of you who like K-Pop with high-pitched belting.
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