Dolce & Gabbana announced NCT's Doyoung as its newest brand ambassador. The NCT personnel are now joining the extended family of the Italian fashion house. This news was shared by Dolce & Gabbana through its official Twitter account, Tuesday May 9, 2023. 

NCT's Doyoung will begin his promotions as Dolce & Gabbana's brand ambassador for Japan and South Korea starting this month. In particular, Dolce & Gabbana chose NCT's Doyoung because of his influence as a worldwide K-pop group member. The Korean drama player Dear X Who Doesn't Love Me has previously worn Dolce & Gabbana clothing on various occasions. 

Like her photoshoot with Elle Japan. "Music has always been Dolce & Gabbana's greatest inspiration and also a very perfect instrument for expressing the brand. Doyoung shows his charisma and talent as a global K-Pop icon with his unique music and style," said a statement by Dolce & Gabbana as reported by Star News.

NCT's Doyoung also conveyed his feelings as the brand ambassador for Dolce & Gabbana. "I am very happy and excited to be part of the Dolce & Gabbana family. I think the strong relationship between Dolce & Gabbana and I can create great synergies from now onwards. I look forward to what Dolce & Gabbana and I will do in the future."

The election of NCT's Doyoung as Dolce & Gabbana's brand ambassador was greeted enthusiastically by fans. A number of NCTzens were busy commenting on the upload of the Twitter account @dolcegabbana with the hashtags #DGxDOYOUNG and #DOLCEGABBANAxDOYOUNG.

Along with this announcement, Dolce & Gabbana released a number of photos taken by NCT's Doyoung. In one of the photos, NCT's Doyoung is seen wearing a collection of leather jackets worth ₩6,250,000 or Rp. 69 million. The jacket is teamed with a collection of white sling bags emblazoned with the Dolce Gabbana logo for ₩1,990,000 or Rp. 22 million.

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