Kim Soo Hyun is currently a hot topic in cyberspace. Due to his controversy with the late Kim Sae Ron, the actor reportedly lost around 300 thousand followers on Instagram. Many netizens reacted negatively to this issue, causing a drastic decrease in the number of Kim Soo Hyun's followers. 

According to a report from SocialBlade, Kim Soo Hyun's number of followers on Instagram decreased significantly after allegations regarding his relationship with Kim Sae Ron spread. 

On March 13, 2025, his Instagram account was recorded as having around 20.9 million followers, dropping by around 300 thousand in a short time to 20.6 million. This shows that the public is giving a strong reaction to the controversy that befell his. 

Alleged Relationship with Kim Sae Ron

Kim Soo Hyun was accused of having a relationship with Kim Sae Ron since the actress was still a minor. This became even more of a spotlight after Kim Sae Ron's aunt revealed in a YouTube interview that the two had discussed the possibility of marriage. 

However, according to circulating claims, Kim Soo Hyun allegedly began to distance himself from Kim Sae Ron after the DUI (driving under the influence) case that ensnared the actress in 2022.

Impact on Career and Advertising Contracts

This controversy not only affected South Korean actor Kim Soo Hyun's number of followers on social media, but also affected his career and collaborations with various well-known brands. 

It is reported that over 19 advertising contracts involving him are now in limbo. Several brands have even temporarily halted promotional activities featuring the actor, including beauty brand Dinto. 

In addition, Jeju Airlines has also reportedly removed old advertisements featuring Kim Soo Hyun. Netizens have even called for a boycott of the actor's latest projects, including the drama Knock-Off which he starred in with Jo Bo Ah. 

In addition, Jeju Airlines has also reportedly removed old advertisements featuring Kim Soo Hyun. Netizens have even called for a boycott of the actor's latest projects, including the drama Knock-Off which he starred in with Jo Bo Ah.

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