Famous American actress and singer, Selena Gomez recently shocked the public. Because she managed to achieve billionaire status at a relatively young age, namely 32 years old. Now her wealth is recorded to have reached US$ 1.3 billion.
Reporting from the Music News page, this fantastic achievement is inseparable from the success of the makeup brand she launched several years ago. It is known that the star of the Disney+ show Only Murders in the Building launched the Rare Beauty brand in 2020.
Gomez named it Rare, in accordance with the album she released in 2020. Rare Beauty is a popular brand among teenagers and influencers. Selena Gomez's wealth is calculated from her share ownership in Rare Beauty and her interest in a mental health platform called Wondermind.
A total of 424 million followers on Instagram certainly have a big influence on Selena Gomez's promotion and other income. Her popularity is an important asset to bring Rare Beauty to consumers. The Bloomberg Billionaires Index reveals that Selena Gomez has entered the elite club of the super-rich with her $20 trillion fortune.
“ Selena is more than just a pop star. She is a versatile businesswoman with multiple revenue streams that contribute to her impressive net worth ,” said Stacy Jones, founder of LA-based branding agency Hollywood Branded, as quoted on Sunday September 9, 2024.
Interestingly, Selena Gomez also shared her personal philosophy behind the brand, where the 32-year-old actress wanted to emphasize self-acceptance and individuality. “ Being rare means being comfortable with yourself. I stopped trying to be perfect. I just want to be myself ,” she said in a promotional video at the time.
Furthermore, Selena Gomez believes that Rare Beauty can be more than just a beauty brand. She wants us all to stop comparing ourselves to others and start embracing our own uniqueness. “ Rare Beauty is not about how others see you, but about how you see yourself ,” she concluded.
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