BLACKPINK's Rose and Bruno Mars' song 'APT' has quickly gained popularity. The music video has been viewed over 159 million times, just eight days after it was uploaded on ROSE's YouTube channel. It didn't take long for fans to be hooked on this upbeat pop-funk song. 

Many content creators also made cover videos or parodies of the fun and cheerful video clip. 'APT' has also achieved the 96th RAK ​​or Real-Time All Kill. This means that the collaboration song between BLACKPINK's Rose and Bruno Mars has ranked first on all four Korean charts Bugs, MelOn, Genie, and FLO 96 times.

'APT' is so popular that it is included in the list of songs that students should not listen to. In South Korean music culture, there is a term 'forbidden songs', referring to songs that are considered too catchy or distracting to listen to while studying, especially for grueling college entrance exams.

In addition to 'APT', the unofficial list of songs that students are banned from listening to because they are addictive includes aespa's 'Next Level', Red Velvet's 'Zimzalabim', and SHINee's 'Ring Ding Dong'. As quoted from Koreaboo, the song's melody and unique concept also make 'APT' labeled as one of the songs that is too hard to forget.

Students and fans have warned each other online, joking that it is 'impossible to escape' the song because it is so addictive. 'APT' was inspired by the popular Korean drinking game called Apartment or abbreviated as 'Apateu.'

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