After a hiatus of 7 years and 4 months, G-DRAGON finally made a comeback with a new song after a hiatus. His new digital single, 'POWER' released on October 31, 2024, captivates listeners with its addictive beat and intense rap, showcasing the appeal of hip-hop. 'POWER' is a hip-hop rap song that carries G-Dragon's signature style.
With an impressive melody that features electronic sounds and strong percussion. 'POWER' emphasizes G-Dragon's resilience in dealing with pressure and scrutiny from the media and public. In the sharp lyrics, G-Dragon boldly asserts his number one status, declaring, 'I am the GOAT' (Greatest of All Time).
Notably, 'POWER' also serves as a heartfelt rebuttal, directly attacking the media following the drug allegations that plagued G-Dragon in late 2023. Appearing on tvN's 'You Quiz on the Block', G-Dragon described 'POWER' as a song about strength. “For me, strength is music,” said G-Dragon and reflected on how significant the media's influence was during his 7-year hiatus as an outsider.
He explained that the song contains various meanings, including a satire on the power of the media and the importance of aligning different types of power. After 'POWER' officially aired, the keyword '權志龍' soared to the top of search trends on Weibo, China's largest social media platform.
In particular, the comment 'the music is hard to listen to' even reached #1 in popular searches, attracting the attention of many viewers in the densely populated country. In China, G-Dragon remains one of the most influential idols, so it's no surprise that his new release has sparked a storm of debate.
Back with 'POWER', G-Dragon shows his influence through impressive numbers. The music video has garnered nearly 8 million views in just 18 hours of its release, and is trending at #5 on YouTube Music in Vietnam. Power topped the MelOn Hot 100 chart within just 5 minutes of its release.
Within the first hour, the song managed to peak at #2 on MelOn, #2 on Genie, #1 on Bugs, and debuted at #40 on South Korea's notoriously difficult Flo chart. In less than a day, 'POWER' dominated all iChart systems. As of 8 a.m. on November 1 (Vietnam time), G-Dragon currently sits at #2 on MelOn, #Genie, #1 on Bugs, and #2 on Flo, getting closer to a Real-time All-Kill.
G-Dragon's return to the throne shows how much Korean audiences want G-Dragon's music. Even though his new song received criticism for being difficult to digest, it still ranked #1 on trending searches, and G-Dragon continues to set records that even surpass K-Pop standards.
In China, 'POWER' reached the milestone of selling 100,000 copies in just 5 minutes after its release on QQ Music, the country's largest online music platform. After just over an hour, G-Dragon received a Platinum certification from QQ Music, making 'POWER' the fastest K-Pop single to achieve this feat in 2024.While its performance may be temporary, its greatness will last forever.
Without a detailed promotional plan, G-Dragon simply released a new song because it was time. However, that was enough to make the music world excited. Power is just a pre-release single for the BIGBANG leader's upcoming album, with many more surprises that G-Dragon has yet to reveal.
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