Red Velvet's Joy has been chosen as the new model for water sports brand Barrel. Quoting from Naver on Wednesday March 8, 2023, the representative for the brand Barrel Co., Ltd, CEO Park Young Joon announced that Joy Red Velvet had been selected as the new exclusive model for the brand model 'Barrel Girl'.
Barrel will choose a model for the Barrel Girl product brand as their style icon every year, and will issue a catalog and a range of sports products that have trendy designs and healthy charisma. Joy Red Velvet has a fresh and fun image through a number of appearances both as a K-Pop idol, a model, and an actress.
Together with the Barrel Girl brand, Joy has also done a number of photo shoots wearing their products. Through the latest photoshoot with Barrel this time, Joy looks fresh with a sensual charisma as the center of attention. Joy also won praise for her professionalism as a model who successfully digests the various styles and colors she wears, and makes her look attractive.
The Barrel Official said, "Joy has a bright charisma and a charm that is very different from the trends that are currently popular. She also fits Barrel's unique brand image. Joy has also succeeded in exuding a youthful, energetic energy and a sporty appearance.
" He added, "With Joy being chosen as our product's style icon, we want to spread Joy's fresh and healthy look with water sports clothing, and show a new side of Barrel." Meanwhile, Barrel will continue online and offline marketing of Barrel products together with Joy as their new model in 2023.
The latest season catalog and photos from Barrel with Joy as a model can be accessed through Barrel's official online shop website. Now Joy is busy with her activities with Red Velvet, who will soon be holding their latest solo concert titled 'R to V' on April 1 and 2, 2023. Once again congrats to Red Velvet's Joy.
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