HYBE's internal documents that have been leaked to the public continue to attract attention. On November 1, 2024, documents circulated that allegedly showed how HYBE accused EXO's Baekhyun of imitating BTS's Jungkook 's style during a live broadcast.
According to HYBE's report made on July 26, 2023, there is information about EXO's group activities and Baekhyun's individual activities. One section discusses Baekhyun's live broadcast at 7 a.m. on July 21, 2023, where the idol did a stretching routine in his pajamas.
The document accused Baekhyun of being so “desperate” and then compared the “too relaxed” atmosphere of the live broadcast to Jungkook, who also did a morning live broadcast, but earlier in June 2023.
The document reads, "Perhaps because EXO couldn't come back as strong as he had hoped, and/or perhaps because he couldn't help but realize his own position was becoming unstable. However, he seemed to be feeling a little discouraged."
"He (Baekhyun) even went live on Instagram at 7 a.m. to show fans his morning stretching routine with a foam roller. Although he has always been good at communicating with fans, showing an overly relaxed side makes it hard to say that he is not affected by Jungkook," the document continued.
When screenshots of this section surfaced online, both EXO and BTS fans couldn't help but express utter confusion over HYBE's response to the harmless stretching livestream. " HYBE is disgusting, Baekhyun and Jungkook must be confused[sic!] ," wrote one netizen.
" I know that Baekhyun treats his fans very well, even though I'm not a fan of his[sic!] ," added another. " Baekhyun is famous for being nice to his fans [sic!] ," another netizen said. " What is Jungkook doing? Wow, this is so cute [sic!] ," another added. " No, what kind of illusion is this? ," another netizen continued.
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