BTS' Jin is continuously appointed as a global Brand Ambassador for a product. This time it is the Ottoqi Jin Ramen product. Kim Seokjin or BTS' Jin is trusted by BTS's true fans, namely ARMY, as Jin Penglaris. This is reasonable given to him, because BTS' Jin is Jin Penglaris.
Anything touched, eaten, drunk or even used will sell out in an instant. No wonder many companies offer cooperation with him. As the owner of the title WWH or World Wide Handsome, Kim Seokjin or BTS' Jin does have an extraordinary charm. A charm that is very difficult for other idols to follow.
Apart from being the oldest member of BTS, Jin often sets a good example for his younger siblings, even though he often acts randomly. Now BTS's Jin has been considered a 21st century pop icon and has been chosen as the global Brand Ambassador for Ottoqi Jin Ramen.
This proves that the charm and impact of Kim Seokjin or BTS' Jin is very strong. Related to the appointment of Kim Seokjin or BTS' Jin as the global Brand Ambassador of Ottoqi Jin Ramen, the company will launch a global campaign for Korean ramen.
This typical Korean ramen is Ottoqi Jin Ramen which will be launched in March 2025. Through a global marketing strategy linked to this year's global packaging design update for Jin Ramen, Ottogi intends to expand its market presence in earnest.
According to Ottogi on February 26, 2025, the global campaign will begin with a worldwide video launch. It was revealed that the packaging featuring BTS's Jin will be available in bowl and cup forms. Furthermore, Jin's image will not only appear on domestic products but also on Jin Ramen exported to various countries and regions.
These countries include the United States, Canada, China, Vietnam and Indonesia. The company also included a seal sticker. This sticker will be part of Jin Ramen's multi-product package and will be available in a total of 12 types.
The design features BTS' Jin, his handwritten message, and "Wootteo"—a character he created himself to commemorate the release of his first solo single "The Astronaut" in 2022. For your information, for domestic products, one of 12 types of stickers will be included in limited quantities, while for export packages, 1 of 4 types of stickers featuring Jin's portrait will be included.
Additional information, recently, Ottogi participated in the "2025 Winter Fancy Food Show," the largest food exhibition in the US held in Las Vegas. In Las Vegas, they met with buyers from various countries, renowned chefs, and industry professionals, and showcased Jin Ramen's strong global presence.
BTS's Jin is introduced as Korea's leading ramen brand and is actively targeting overseas markets. To be easily recognized by international consumers, Ottogi includes "Jin" as the English name of Jin Ramen on its packaging.
They also list different flavors in multiple languages and include cute mascots to increase familiarity, thereby strengthening the brand identity among global consumers. Chinggu is really cool, no wonder he is called Jin Penglaris, the proof is that WWH is also in great demand as a global Brand Ambassador.
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